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unable to install (run) ti-processor-sdk-linux-k2hk-evm-02.00.01.07-Linux-x86-Install.bin

I downloaded the "K2HK Linux SDK Essentials" file but am unable to run it in Ubuntu 12.04:

ubuntu@ubuntu-VirtualBox:~$ ll *proc*
-rwxr-xr-x 1 root root 2424209304 Mar 8 02:51 ti-processor-sdk-linux-k2hk-evm-02.00.01.07-Linux-x86-Install.bin*

ubuntu@ubuntu-VirtualBox:~$ ./ti-processor-sdk-linux-k2hk-evm-02.00.01.07-Linux-x86-Install.bin
bash: ./ti-processor-sdk-linux-k2hk-evm-02.00.01.07-Linux-x86-Install.bin: cannot execute binary file

ubuntu@ubuntu-VirtualBox:~$ sudo ./ti-processor-sdk-linux-k2hk-evm-02.00.01.07-Linux-x86-Install.bin
sh: 0: Can't open ./ti-processor-sdk-linux-k2hk-evm-02.00.01.07-Linux-x86-Install.bin

ubuntu@ubuntu-VirtualBox:~$ md5sum ti-processor-sdk-linux-k2hk-evm-02.00.01.07-Linux-x86-Install.bin
dbd4a5d282fe58ac5e3bc2275f373bcd ti-processor-sdk-linux-k2hk-evm-02.00.01.07-Linux-x86-Install.bin

The md5 checksum above matches the one posted here: 

http://downloads.ti.com/processor-sw/esd/PROCESSOR-SDK-LINUX-K2HK/latest/exports/md5sum.txt

What is the trick to make the installer run?

Thanks,
John