When creating a simple Gui for the blinky example (similar to what is shown in the deployment video) for the Stellaris Launchpad I found that the exported code does not include the required appConfig.ccxml file. This causes the launch to fail with an error of:
Could not start server: DebugServer.1: No configuration was supplied
Copying the ccxml file from the build directory solves the problem but this requires an additional manual step that is not described on the GuiComposer DeployApp page.